Propel acquires major stake in Omega Crushing and Screening
Propel Industries, a leader in the Indian crushing and screening market, has forged a strategic partnership with Omega Crushing and Screening, a pioneer in zero emission mobile crushing and screening in European and American markets to deliver innovative and sustainable solutions to the global crushing and screening market. By harnessing their combined strengths, Propel and Omega are poised to deliver superior products and services to their customers worldwide.
Sharing details about the mammoth step forward, Senthil Kumar Varadharajan, Managing Director, Propel Industries said, 鈥淲e are thrilled to join hands with Omega in this strategic partnership. This collaboration marks a significant milestone for us as we combine our strengths to drive innovation and growth in the global crushing and screening industry. Together, we aim to set new benchmarks in product quality and customer satisfaction,鈥�
The partnership is poised to enhance product development and accelerate the introduction of the state-of-the-art crushing and screening solutions by uniting the technical expertise and market knowledge of both companies. Advanced manufacturing facilities in both regions will be utilised, ensuring high-quality production standards and efficient distribution channels to meet the growing demand. The joint efforts will focus on developing a new range of products that incorporate latest technologies in crushing and screening, including eco-friendly and energy-efficient solutions tailored to meet the evolving needs of the industry.
Speaking about the collaboration, Colin Daly, Sales Director, Omega Crushing and Screening said, 鈥淭his partnership represents a perfect synergy of our capabilities and ambitions. By working closely with Propel, we are confident in our ability to deliver exceptional value to our customers worldwide. Our combined efforts will not only enhance our product offerings but also expand our global footprint.鈥�
The extensive distribution networks of Propel and Omega will be leveraged to expand the market reach of both brands, facilitate better access to emerging markets and strengthen the presence in the established ones. The Northern Ireland factory facility of Omega will serve as a parts hub serving the European and American markets for both Propel and Omega brands. This will provide customers with reliable maintenance and quick access to replacement parts, ensuring the longevity and optimal performance of their equipment. A key aspect of this collaboration is a shared commitment to sustainability.
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